Artificial intelligence (AI)-powered trend market Taffi has raised greater than $2 million in seed financing, Magnitt reported Friday (Feb. four).

Affect46 and Al-Rashed Group (ARG) led Taffi’s seed financing spherical, with participation from angel traders from WomenSpark, Sultan Al-Hokair, founding father of the style retail firm Eyad Mashaat, and Abhishek Sharma and Jamil Ahmad, founders of the attire manufacturing market Fashinza, the report acknowledged.

“This latest funding round allows us to continue our mission to bring global fashion styles to consumers in the most intimate and personalized manner,” stated Taffi Founder and CEO Shahad Geoffre, per report. “…From discovering styles to the right fit for you or the moment, the current eCommerce experience is still not the shopping experience we know modern technology can deliver. Moreover, the logistics and operations to achieve this experience are still tricky for regional retailers today, but the world is no longer a regional marketplace. Customers today demand global access and purchase opportunities and, at the same time, want it deeply personalized.”

Taffi’s AI-empowered trend market platform permits trend stylists to handle their purchasers on-line and lets purchasers purchase new clients, showcase their on-line portfolios to new audiences and attain extra clients all over the world. It’s a world market for manufacturers and clothes suppliers that creates deeper connections and a greater understanding of shoppers, the report acknowledged.

“Whether our customer wants access to the latest local Paris fashion from Dubai, or the trending Tokyo street fashion on the streets of Cairo, Taffi’s mission is not simply about delivering clothes; it’s about opening new possibilities by empowering our customers with no constraints on how they could look, what they can access, and, more importantly, how they can feel about themselves every day,” stated Co-Founder and Chief Technology Officer Pradeep Bisht, per the report. “Our technology and platform are built to deliver this connection, but, of course, clothes are a crucial component, so getting support from these key strategic investors, who share our vision of eCommerce, is an important next step in making it a reality for everyone.”

Last week, Sweden’s Hennes & Mauritz (H&M) unveiled its $1 billion capital expenditure price range for this yr, and it plans to carry bodily and digital retail to at the least six further markets, together with brick-and-extra places in Ecuador, Kosovo and Cambodia. It can be planning a web based growth to Belarus, Colombia, Kazakhstan and extra.

Read extra: H&M Stokes Fast Fashion Fight With $1B Plan to Double Sales, Slash Waste

——————————

NEW PYMNTS DATA: 70% OF BNPL USERS WOULD USE BANK INSTALLMENT OPTIONS, IF AVAILABLE

About: Seventy % of BNPL customers say they’d somewhat use installment plans provided by their banks — if solely they have been made out there. PYMNTS’ Banking On Buy Now, Pay Later: Installment Payments And FIs’ Untapped Opportunity, surveyed greater than 2,200 U.S. shoppers to raised perceive how shoppers view banks as BNPL suppliers in a sea of BNPL pure-performs.