Guy Coombes
Zoe Walker Ahwa (left) and Rebecca Wadey, the founders of Ensemble, the net fashion and tradition website which has been acquired by Stuff.
Stuff’s Life & Style part has launched a brand new look at present – and unveiled an thrilling addition to its fashion and beauty line-up, with the corporate saying its acquisition of the net fashion vacation spot, Ensemble.
The deal, introduced by Stuff chief government Sinead Boucher, will see Ensemble’s founders, Zoe Walker Ahwa and Rebecca Wadey, be part of the Stuff life-style workforce whereas additionally persevering with to run the Ensemble website underneath Stuff’s umbrella.
The pair are excessive-profile and deeply linked within the nation’s fashion media. Walker Ahwa is the previous editor of Fashion Quarterly and Simply You, and beforehand labored in senior roles at Viva and Next magazines.
Publisher and partnerships director Rebecca Wadey has 20-plus years expertise in fashion, wellness and beauty, having labored with firms together with Kate Sylvester, Metro journal, Viva, Esteé Lauder and Bobbi Brown.
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Wadey stated that the partnership with Stuff had opened the way in which to a sustainable future for Ensemble.
“We have been open about how tough it is for independent media. This partnership with Stuff will see Ensemble become a financially viable business, ensuring we can build and foster a sustainable community and ensemble of contributors around us.”
Walker Ahwa stated the pair would protect the inspiration rules of their web site. “We launched Ensemble nearly precisely a 12 months in the past on August 13, 2020, with an goal to problem conventional ladies’s life-style media tropes.
“We consider we are able to use real inclusivity and our pure curiosity to query and have fun ladies’s points in a approach that embraces and empowers them,” Walker Ahwa stated.
Boucher stated that life & style was a key class for Stuff and one it was rising and investing in.
“The current redesign of the Life and Sunday journal newspaper magazines was only the start.
“In addition to saying the acquisition of Ensemble at present we’re proud to unveil the brand new part on Stuff, which elevates the entire reader expertise and gives much more compelling alternatives for advertisers,” she stated.
