RED DEER, Alberta — Every day is a superb hair day at Chatters. With 116 areas throughout 7 provinces, this a lot-cherished Canadian retailer, recognized for making prospects “Style Happy”, is gearing up for progress with a cross-nation acquisition technique designed to construct momentum within the East.
Following a big personal fairness funding in July 2015, the retail and salon idea is increasing throughout Canada with its most up-to-date acquisition of Ontario-based Enviro Trends. With this addition to their roster, Chatters plans to boost their model affinity whereas perfecting hair throughout Ontario and Quebec. Current areas embody: 26 in British Columbia, 41 in Alberta, 10 in Saskatchewan, 7 in Manitoba, 25 in Ontario, four in Newfoundland, and three in Nova Scotia.
Greg Moreau, newly appointed CEO of Chatters, is a veteran of Canadian retail. His govt experience from positions at Roots, Guess and Lucky Brand carry appreciable profit to the corporate. He says, “As we prepare to grow, we are laser-focused on listening to our customers, better anticipating their needs, elevating our in-store experience and curating an assortment of the best beauty and hair care products in the world. We’re making significant investments in technology to accomplish our goals: launching a new POS system, and revamping our loyalty and membership programs to provide a seamless omni-selling experience – set to launch in 2020.”
Moreau’s information on this planet of style is advantageous to Chatters, as the corporate gears as much as amplify its message as Canada’s #1 skilled product supplier of on-development manufacturers. This contains being first-to-market introducing digitally native-manufacturers to their in depth retail choice.
Moreau enters with a mission to place Chatters on the map as a nationally acclaimed Canadian success story. Equipped with a concerted effort to develop recognition past its western Canadian roots, Moreau says, “It’s time to share the Chatters story. Fundamentally, it’s about our guests and our teams. You look at any study, and you’ll see that one of the most loyal relationships consumers have in retail is the one they have with their stylist. That defines Chatters.”
Chatters prides itself on guaranteeing employees really feel valued and cared for, providing their stylists finest-in-class schooling, compensation, and advantages. The firm caters to a variety of friends that come by way of their salons on daily basis, excellent for all family members.
Providing a singular and interactive purchasing expertise is a serious precedence for retailers. Moreau says, “We’re experiencing significant traffic increases from trend-setting millennials shopping our globally recognized brands. We are gaining 2,500 new followers a month on Instagram and have a highly engaged Facebook community base of over 100,000. Our social media strategies are resonating with our client base and I intend to increase the investment in digital and expand the reach of chatters.ca.”
In-store and on-line, Chatters carries over 6,000 hair care merchandise masking 80% of all prime skilled manufacturers on this planet, together with world-class names like Redken, UNITE, DevaCurl, Pureology, Moroccanoil and extra. Chatters is the most important distributor and retailer of professional hair care items in Canada, and the third largest in North America with a 60/40 enterprise of retail to service. Each location can also be a licensed Green Circle Salon, diverting 95 per cent waste.
Chatters is dedicated to their speedy progress technique, spreading “Style Happy” days throughout Canada from coast to coast. The firm appears to be like ahead to asserting extra acquisitions, program launches and nice hair days over the approaching months.
About Chatters
Chatters is your official provider of Style Happy hair days! With proficient stylists and an enormous choice of skilled merchandise, we’re your one cease store for all issues hair and magnificence! We’re proud to be Canadian with 117 salon areas from BC to Newfoundland.
Learn extra at www.chatters.ca
View supply model on businesswire.com: https://www.businesswire.com/information/dwelling/20190916005224/en/
Contacts
For additional data, questions and interview alternatives please contact:
Britney Wilson
ELEVATOR Communications Inc
britney@elevatorinc.com
416.363.6444 ext. 2313
