Olivia Rodrigo have to be “happier” than ever, now that she’s inked a deal as Glossier’s first celebrity spokesperson.
In addition to serving as an envoy for the sweetness model, the 19-year-outdated “Drivers License” singer will “lend her unique voice and perspective to exciting initiatives spanning product, content and creative campaigns, all while connecting with the Glossier community,” per a press launch.
In honor of the freshly inked partnership, three of the teenager queen’s Glossier merchandise of selection — Boy Brow pomade, Ultralip tint and Pro Tip liquid eyeliner — at the moment are obtainable in a $45 bundle dubbed “Olivia’s Favorites.”
“The way I feel best is when I’m in makeup that accentuates my natural features and makes me glowy — when it enhances what I have naturally,” the Grammy winner informed the model.
The “Drivers License” singer is a giant fan of winged eyeliner. Glossier
“Before, I’d let people do the craziest things, like hot pink lipstick and crazy eyelashes. But as I grow, I learn what I feel comfortable in, and I’m willing to advocate for that.”
She known as winged eyeliner “her favorite thing in the world,” including, “I just try to do it every day and statistically, I have to have improved at least a little.”
Fans can get Rodrigo’s “signature look” with Glossier’s new product bundle.Glossier
As a part of the deal, Rodrigo may even collaborate with Glossier on “tour experiences and merch, develop[ing] custom product sets, and co-creating content,” per the corporate.
The Gen Z-liked magnificence model launched in 2014 with a collection of easy skincare and make-up objects, however has expanded in recent times to incorporate bathtub and physique merchandise, fragrance and extra.
And whereas Rodrigo may be Glossier’s first official celebrity face, the model has featured stars like “Euphoria” actress Sydney Sweeney, “RuPaul’s Drag Race” runner-up Naomi Smalls and Steve Jobs’ mannequin daughter, Eve, in previous campaigns.
Glossier
“Olivia’s Favorites” Bundle ($45)
