Chennai: Asian Paints has introduced back its iconic 2007 ad film, “HarGharChup Chap Se Kehta Hai” as a cause to smile and recognize what we have now in the course of the present unsure time.
This well-liked TVC had stirred many feelings amongst its viewers back then and it goals to reignite an identical feeling immediately with a brand new 50 second digital film.
“Narrated by Piyush Pandey, the film has been beautifully stitched together with a montage of shots that is even more relatable now that everyone is home amidst the current quarantine period,” mentioned a press notice.
The digital film linked strongly with customers throughout the nation producing a whopping 80 Million views and over 6 lakh feedback, likes and shares, it added.
According to Amit Syngle, MD and CEO, Asian Paints Limited, “the purpose of the film is to make people feel the strong emotional connect a home brings in their lives. Made with real home videos, the brand is inspiring people, by showing how people across are creating their own special moments in their homes and bringing hope and smiles in these tough times. Stay Home Stay Safe.”
